Facebook Likes: Apt Or Misleading Tool Of Measure 

Facebook Likes: Apt Or Misleading Tool Of Measure 

Facebook, the most used social media networking application with users up to 1.44 billion per month mlm system developer malaysia, has become a daily part of people aging from teenagers to older generations, hoping to keep interactions alive with their circles and even outside blurring the line between physical and virtual relationships. One aspect of measuring the interactions in Facebook is Facebook likes. This feature in the application has become so prominent and crucial that users measure themselves based on the number of Facebook likes they receive.

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Meaning and origin of the Facebook like button

To click on the Facebook like button means to show the receiving end that you like their content or enjoy their post as it is visible right below anyone’s post. The like button was called the awesome button when it was initially developed in 2007. Still, Mark Zuckerberg, after continuous thought, named it the Facebook like button as he was concerned for the public nature of the feature before revealing it in 2009. When pressed the like button, the specific picture and similar posts will be shown in the user’s friend’s timeline. This started to change the like button, which was primarily for private knowledge, into a public activity. 


Benefits of Facebook likes

Facebook likes can be said to measure the various online shops and the impact of marketing and advertising on the platform, thus providing market research results. As users like a certain post, they are much more prone to receiving similar posts in their feed due to the preference algorithm on a play during the users’ active sessions. Therefore, Facebook likes can benefit online businesses a lot and can distinguish for them if their advertising skills are suitable to attract customers or not. 

It can also be seen as a nano-interaction, which means that to show support or love for a close friend or family, we hit like to encourage them about their preferences and shared posts and be seen as a genuine token of appreciation amongst people or users. 

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Disadvantages of the Facebook likes

Too much of anything is never good. Therefore, same for the like button, for leisure users, it can start to look like a competitive platform based on shallow appearance, which has a bad turn on mental health and self-confidence, especially if users only see their friends showing the positive side of their lives, thus, making the specific user unhappy with their reality. It is a constant pattern of verbal and non-verbal actions that express the user’s view in a particular situation.


Therefore, in a bird’s eye view, Facebook likes can be good and bad depending on the receiver’s end perspective, as in, with what thought and emotion do they receive the likes or give it. But Facebook likes have become such a characteristic in the platform that without it, there would be almost not a lot to do, which is why Facebook, instead of working on getting rid of it, they have been improvising it with other emotions other than like such as anger, surprise, love, etc., which is also being received very well by the users of Facebook.

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